Reveal Congratulates the Revamped USA Trade Online
March 2026
After seven months of beta collaboration and continuous improvement, the redesigned USA Trade Online experience is now officially live! Explore the updated platform: https://usatradeonline.census.gov/home
A Big Milestone for the U.S. Census Bureau
Reveal is proud to have supported the Census Bureau’s official release of the revitalized USA Trade Online platform.
The redesigned experience first launched as a beta in June 2025. Over the past seven months, the Census Bureau team led a focused effort to gather user feedback, refine functionality, and enhance performance. This official release reflects that sustained commitment to improving how the public accesses and analyzes U.S. trade data.
This is a big accomplishment for our clients at the Census Bureau. Their leadership, clarity of vision, and dedication to public service guided the transformation. We are honored to have partnered with them, providing design, technical, and strategic support to help bring that vision to life.
A Modern Experience Built Around Users
USA Trade Online is one of the Census Bureau’s most widely used data tools. The modernization effort focused on improving usability while maintaining the analytical depth that users rely on every day.
Since the beta launch, feedback has been overwhelmingly positive. Users have highlighted:
A clean, modern interface
More intuitive navigation
Improved workflow efficiency
Faster performance
A significantly enhanced user experience compared to the legacy platform
The updated platform makes it easier for businesses, researchers, policymakers, and analysts to explore and interpret complex trade data with confidence.
What’s Coming Next
The official release is an important milestone, and continued innovation is already underway. Upcoming enhancements include:
Dark Mode. USA Trade Online will introduce the first dark mode experience for a Census Bureau platform, improving accessibility and giving users greater control over their workspace.
Custom Groups. Users will soon be able to create and save Custom Groups to aggregate commodities, countries, and other data categories based on their specific analytical needs.
Expanded Support Section. A more robust Support Section will provide integrated guidance and documentation to help users quickly find answers and maximize the platform’s capabilities.
Build a Chart. The upcoming Build a Chart feature will allow users to generate visualizations directly within the platform, turning data into clear, shareable insights in just a few clicks.
Advancing the Mission Together
The revitalization of USA Trade Online demonstrates what strong collaboration between agency leaders and trusted partners can accomplish.
At Reveal, our mission is to use our talents to solve our clients’ most pressing problems. Supporting the Census Bureau in modernizing this critical public data platform reflects that commitment in action.
We are proud to support our clients in this achievement and look forward to continuing the partnership as USA Trade Online evolves.